Doesn’t matter what business you are into, current times demand an online presence, but sadly not all people understand this fact. Either they don’t have any website or have websites with too many flaws that become detrimental for their own profits. It is very important to have a website that is great looking, but it […]
There are numerous instances when online marketing simply feels like a rat race where the target is to reach the optimum number of targeted customers. And that is how most of the businesses view this struggle: a constant process to beat the other competitors with the ultimate aim of selling their products or services online. […]
When it comes to predicting and shaping the buying pattern and behaviour of the customers all over the world, digital marketing is one of the major strategies that are utilized by the businesses. You might have heard about digital marketing services, but do you know how these strategies can impact the businesses? And why? So, […]
Gone are the days when simple brick and mortar stores meant a successful business. With technology penetrating our daily lives, online presence of a business has become inevitable and critical for the success of any business. And a successful online presence is powered by an easy to navigate and appealing website that converts the traffic […]
Though hard to believe, we are entering the last phase of the decade. The internet is still growing in leaps and bounds and has made several transitions. This decade has witnessed some of the major transformations in terms of AI, VR, reign of mobile, among others. As exciting all these new technologies are, the real […]
Though there is a very minuscule difference between the basics of usual SEO and enterprise SEO, the difference between the SEO strategies for a blog, a comparison website and an e-commerce platform are quite evident. SEO, being one of the main components of digital marketing services include a standard checklist such as meta properties, XML […]
Without question, Google My Business (GMB) is the lifeblood of most local organizations that want to be found online. According to the most recent Moz Local Search Ranking Factors report, your GMB page is the biggest local ranking factor. It also functions as a website now, with rich content, visuals and customer ratings/reviews that make […]
WORK WITH BACKUP INFOTECH FAMILY I used to have the same routine, pressure of achieving the weekly, fortnightly and monthly targets, almost no increment or appreciations and cut throat competition. Though I had a few great colleagues with whom time used to fly, I never felt as a part of the family. Why? The reason […]